Market Leader

Every issue of Market Leader will give you:
  • Brainwaves: A selection of the most interesting reading from around the world of marketing
  • Viewpoint: A look at what’s happening in the industry now
  • Trendwatch: A snapshot of the latest technology and trends affecting marketers around the global
  • Features: Detailed insight into marketing trends, audiences and techniques

Access BUas staff and students : electronic version